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Innoveillance? Is It Worth It?

Spy, Then Innovate was a really interesting article in this month’s MIT Technology Review.

“Innoveillance represents yet another battleground where innovators and their customers will clash over the future of value creation. But the fundamental observation remains the same: the ability to intelligently discriminate between how people actually behave and how they are supposed to behave is critical to understanding how ideas spread. The marginal cost of providing that kind of vision is declining; the marginal value of having that kind of vision is climbing. You can’t see what you’re not looking for. Open your eyes.”

How much personal privacy will we be willing to give up in the hopes of better products and services? I’m not sure myself. I hate being torn between the two. I guess I really just want to feel secure that my thoughts are my own. Except for the ones I share here, of course.

Originally published on Sunday April 21, 2002 at 10:50 pm

[2] Comments

to quote men much smarter than i:

Those who would give up essential Liberty, to purchase a little temporary Safety, deserve neither Liberty nor Safety.

p auL said this 19 years ago §

Erik Spiekermann was redoing the signage for Dusseldorf airport because 17 people died when they couldn't find their way out of the place because of the signage.

Part of the process was watching people traverse through the place.

When it comes to lives (with the medical equipment being discussed in the article), we should be watching people to make sure they're:
a. doing things right.
b. doing them quickly

This is user testing in the workplace. Privacy is dwindling there anyways.

Now, stop logging my keystrokes.


b33f said this 18 years, 12 months ago §

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